Coleman's Xtreme 70-quart 5-day cooler is our pick for best cooler because of its fantastic insulation, above-average features and affordable price.
After over 20 hours of research and a week of testing, the Coleman Xtreme 70-quart cooler overperformed on its 5-day claim and was able to keep ice solid for a full week, all while performing nearly 20% better than its more expensive counterpart from Igloo. At $50 it represents a tremendous value for folks looking for a spacious, reliable cooler to take camping, or to keep tons of beer cold at a barbecue, or for those emergencies when your power goes out and you need to prevent food from the fridge from spoiling. Not only that, it’s sized so you can still move and carry with reasonable ease. It fits in most trunks and works great as extra seating.
We’ve all seen the iconic red and white coolers that scream Fourth of July fireworks, weekends at the lake or beer at a house party. If you have one it’s almost certainly either an Igloo, Rubbermaid or Coleman. These coolers have become a part of Americana for a reason, and that’s because we love keeping things cold. We celebrate freedom from room temperature.
Coolers also tend to stick around, and the likelihood of you having inherited one is pretty high. Even so, over the past few years the market has changed as coolers have improved. Luckily for us, those improvements don’t cost a ton. With all that in mind, I’ve spent over 20 hours researching coolers and over a week testing three top coolers in order to identify what to look for.
Igloo and Coleman
The market for coolers today is still dominated by two names: Igloo and Coleman. Rubbermaid, a former heavyweight, no longer produces the same diversity or quality of coolers as they used to. In my research, nearly everyone recommended either an Igloo or Coleman within this price range, and whenever Rubbermaid was mentioned it was most often in the form of a criticism.
During my research I found heavy users of coolers and ice chests were skewed towards boaters, fisherman, hunters and campers. This population depends on their coolers to keep their catch fresh or their food from spoiling when out at sea or in the woods, and as such they place significant demands on cooler performance. Forum after forum and review after review, the same piece of advice was repeated over and over: get yourself a Coleman Xtreme or an Igloo MaxCold (or, if you have money to burn: a Yeti).
An article in Trailer Boats Magazine, which pit the Coleman Xtreme, Igloo MaxCold, Rubbermaid Durachill, and two marine models from Coleman and Igloo came to nearly the exact same conclusion. “For not much more or about the same price as the standard chests, the Xtreme and MaxCold are clearly a cut above the rest, and would be excellent choices for hot climates or extended trips where food and drinks need to be kept on ice for several days.”
Tom Bartlett of Slate also waded into the mire of insulation when he wrote up his experience with both soft and hard coolers back in 2006. Bartlett struggled with the Endurance model from Rubbermaid citing that “it will slightly but noticeably lessen the pleasure of being alive” due to its frustrating to open lid. He, too, eventually rates the Coleman Xtreme highest, explaining that “it stays cool for a long, long time. And in these increasingly warm times, isn’t that what matters?”
Lastly, Camping Life performed one of the more thorough tests online and came away feeling positive about both the Igloo MaxCold and the Coleman Xtreme, but found the Rubbermaid lacking with “the worst drain of all the units tested, requiring radical tilting to be fully emptied.”
What became clear is that both the Coleman Xtreme and the Igloo MaxCold represent a significant step up in performance from the base models without being significantly more expensive and so were clear candidates for testing. While some models of Rubbermaid were reviewed favorably, the one 5-day model they produce is only available at Walmart online and rarely in stock (there was a 10-day wait at the time of this review).
On another end of the spectrum, my research brought to light how popular super high-end coolers brands like Yeti, Engels, Brute and Icey-Tek are becoming. These tend to be highly-specialized (grizzly proof!), high-performance coolers that cost nearly 6-10 times what an equivalent volume performance cooler from Coleman and Igloo cost. That being the case, they fall outside the needs or price range of a majority of the people looking for a cooler which is why we didn’t end up testing them. We’ll mention a bit about what actually separates a Coleman from a Yeti later. It’s worth noting, though, that the $50 Coleman Xtreme 5 performed nearly as well as coolers costing $350-$450 in a high-end cooler test done by SportsmanGuys.com where they ended up calling it the “best bang for your buck” amongst high-end coolers.
What’s a 5-day cooler? How do you test it?
In order to differentiate between lower-end and higher-end models, Igloo and Coleman (among others) have adopted a strategy of naming and marketing their coolers after the length of time they can keep something cold. The models we tested claimed to keep ice around for five days and so the metric most often talked about when comparing coolers is ice retention. There is no formal methodology for determining ice retention, so we developed our own. It relies on draining and weighing the amount of meltwater produced at regular intervals.This measurement told us the percentage of ice that had melted up to that point in time. After measuring, we added the meltwater back to the cooler to keep the masses and energy consistent.
Why did we do this? In part, this methodology makes the most sense because if we relied on temperature (which is what most other published tests relied on) we would have seen a steady 32-33°F for nearly a week until all the ice melted whereupon the temperature of the water would increase dramatically. While this is somewhat useful in determining the total length of time ice is preserved, this doesn’t provide data capable of discerning the rate of ice melting. By measuring meltwater we can produce data that illustrates the relative performance of insulation between coolers over time. For example, after five days the Coleman Xtreme 5-Day Cooler retained 11 more pounds of ice than the Igloo. That translates to the Coleman being 20% more efficient overall in ice retention during the same time period. If we had just measured temperature, all we would have seen was five days worth of icy water with a temperature around 32 degrees Fahrenheit.
Cooler Performance Testing Methodology
We tested three coolers: the Coleman 50-quart wheeled cooler, the Coleman 70-quart Xtreme 5-day cooler, and the Igloo MaxCold 70-quart 5-day cooler. Prior to loading with ice, the coolers were pre-chilled with cold tap water (65°F) for 30 minutes until their interior temperatures stabilized. The coolers were then simultaneously loaded with equivalent volumes of ice (60 pounds of ice for the 70-quart coolers, and 42 pounds of ice for the 50-quart model). At regular intervals, the coolers were fully drained of meltwater which was weighed before being returned to the coolers. Meltwater was returned to the coolers in order to keep the systems stable across the week of testing. Testing was continued until all ice had melted.
As far as claims are concerned, both companies claim that their coolers keep ice around for five days, but Coleman is a bit more specific in that they specify 90 degree days. However, it’s not clear what that even means. Is it on days with a high of 90°F, or is it constantly 90°F for 120 hours straight?
During our testing, the coolers were kept outside of my house in Baltimore, MD and were fully exposed to sunshine and the elements in an open area 24 hours a day throughout the testing (with mostly hot, sunny days throughout the week). While this sacrifices a certain amount of experimental validity due to issues of repeatability, we believe the results are still useful because of the relative performance of the coolers. On days with rain or thunderstorms, the coolers were brought onto my porch as they lacked gaskets and it was therefore possible that water could infiltrate the coolers and upset the volume measurements. When the threat of rain passed, the coolers were brought back outside. The temperature range throughout the week saw highs of 80-90°F and lows of 64-72°F with a trend toward warmer temperatures.
Throughout testing we also considered and scrutinized how easy it was to carry both coolers when they were fully loaded, whether they worked well as seating options and how well they drained.
Both the Coleman Xtreme and the Igloo MaxCold outperformed their claim of 5 days of ice retention, which is impressive on its own. The Igloo MaxCold lost all of its ice after 6 days (or, to be exact, 140 hours), while the Coleman Xtreme kept ice for a full week (170 hours or 7.08 days). This is great news because the Coleman is cheaper than the Igloo, yet it performed almost 20% better. What was even more impressive was the gap between the lower-end Coleman and the higher-end Xtreme model, with the wheeled 50-quart Coleman losing all its ice after three days. Again, this is exciting because it definitively shows the value of upgrading to the 5-day models.
Why does better insulation matter?
The purpose of a cooler is to keep things cold 1. The better the insulation is, the longer a cooler will keep something cold. Another way to think about better insulation is that it translates directly to needing or consuming less ice. Most of us don’t have a freezer that can produce enough ice to fill a cooler, and as such we resort to buying bags of ice from the grocery or liquor store. Those bags aren’t cheap (a 16-pound bag of ice at my local liquor store is $3.49, a 40-pound bag is $7). If you can use less ice or reload less often you’ll save money in the long term even if you only use your cooler a few times a year.
Is a 5-day cooler worth it?
In order to identify whether there was a substantial difference in performance between a base model and a 5-day model we tested a non-performance cooler from Coleman and compared it to the Xtreme 5-day model. The results were striking. The non-performance 50-quart model from Coleman kept ice for just over three days. That’s not even half as long as the higher-end Coleman and Igloo. Furthermore, the base model from Coleman lost ice much faster in hot weather with nearly half of its ice melting in the first day of 90 degree heat compared to the 15-20% melted in the 5-day models.
This performance gap is significant, especially when you consider that upgrading to the 5-day line from Coleman or Igloo isn’t that much more expensive. It’s often only a difference of $10 or $15 depending on the size.
With that in mind, if you’re only ever going to use a cooler on day trips even cheaper coolers will be sufficient, including some higher end soft-coolers. However, when my power went out last year for five days I was happy my parents let me borrow their five-day model.
The bottom line: for $50, you might as well have a cooler that cools more reliably in case you ever need it to do so.
Outside of insulation and performance, the coolers in this price range were very similar in size and design. The Igloo MaxCold comes in at 29.5” long by 16.5” wide by 16” high, while the Coleman measures 31.5″ long by 16″ wide by 18.25″ tall. Cheaper, less-insulated coolers are slightly smaller due to that lack of insulation, but it’s not noticeable as most of the size is determined by capacity. Both coolers weigh around 12-pounds when empty, and when filled with 60-pounds of ice were still very portable. They’ll also easily fit in the trunk of most cars. Throughout testing I used both as seats on a daily basis. While they’re not as tall as traditional seating, they’ll work great around a campfire.
The Igloo eschewed complexity for a simpler, rectangular utilitarian design void of any markings or indentations. The Coleman takes a slightly more modern approach with bevels and angles all over the place as well as a ruler and cup holders molded into the lid. Real insulation nuts will want to fill the cup holders with styrofoam, but given that the Coleman outlasted the Igloo it doesn’t seem to be all that critical.
Both lids sealed well, although neither of them feature gaskets. That means that there will inevitably be air movement between the inside and the outside of the cooler. Unfortunately the only coolers on the market that properly seal with a gasket are produced by higher-end cooler companies like Yeti and Engels (among others) and therefore cost a mint. Given that the Coleman and Igloo stayed cold for almost a week, I don’t see it as a huge detraction. As far as opening the lids, both had similar handholds but I developed a preference for the Coleman. It resisted just enough without being bothersome whereas the Igloo would occasionally refuse to open.
The most noticeable and functional difference in the design of the two coolers is seen in the drainage ports. Given that I was draining these coolers upwards of three times a day for several days straight I learned quite a bit about what works and what doesn’t. My biggest pet peeve is that the Igloo doesn’t have a channeled bilge drain. This means that it’s a pain in the ass to get the last few inches of water out of your cooler. Both Colemans we tested had channeled drains, which made draining much easier and required very little tilting. Outside of that, the Igloo has a slightly wider diameter so it initially drains faster and it also has a screw-on cap which means the likelihood of accidentally unplugging the cooler is lower. Many reviewers pointed this benefit out. One weird design feature of the Igloo is that the drainage port accepts a garden hose so you can drain the water away from the cooler. While this is cool, I don’t really see a use for this unless you spend a lot of time on a boat. The Coleman takes a simpler route with a flip cap that seals tightly. It’s not fancy but it works. However, a few people complained that it’s slightly flimsier than the Igloo’s cap.
Finally, both the Coleman and Igloo can be used as seats, with the Coleman’s Have-a-Seat Lid listed as supporting up to 250 pounds.
Hardware (Handles and Hinges)
The hinges on both the Igloo and the Coleman were really similar. Neither of them are terribly robust, and it’s pretty clear that this is where these coolers will fail first. The Igloo has a plastic strap that prevents the lid from falling backwards to minimize strain, whereas the Coleman relies on a wedge built into the hinge to stop it from falling too far.
The handles on both were comparable and surprisingly comfortable for moving the cooler short distances. I would not, however, want to be stuck hauling either of these coolers much more than a couple hundred feet without somebody to help. Of the two, I slightly prefer the Igloo’s handles in part because it features hardware that allows you to install a rope. This means if a handle breaks at an inopportune moment you can fix it in the field with an impromptu rope handle, and if you want to lash it down you can.
One thing that’s great about both the Coleman and the Igloo is that they feature user replaceable hardware. Some cheaper models don’t, but both the ones we tested did. This is important because the first thing that’s going to wear out in a cooler is either the hinges or the handles, and having affordable replacements is really helpful. Coleman offers replacement hinges for $5 and handles for $10 while Igloo has a parts kit including hinges and drain spout for $16.
To be clear, no coolers under $200 have really excellent hardware, and it’s clearly the place where they pale in comparison to their much much more expensive brothers from Yeti and Engels. With that being said, both coolers were easy to carry, had comfortable handles and featured drainage ports that didn’t leak so even though their hardware isn’t top notch it’s definitely good enough.
Marine or non-marine?
The last thing to address is the divide between marine and non-marine coolers. Marine coolers tend to be all white (why they don’t do this for all coolers for the sake of reflectivity is beyond me), made out of material that is UV-resistant, in possession of latches, and come with accessories that make it easier to lash down to the deck. Because they’re kept on boats they see a lot more sun than your Coleman out in the garage, and the marine rating ensures that it won’t fail quite as quickly due to UV damage. You can expect to pay a $30-$60 premium for a marine cooler over a standard cooler from Igloo or Coleman, so it’s not worth it unless you really are going to use it on a boat.
You can also find them in larger sizes as boaters tend to need upwards of 120 quarts to keep catches cold. Keep them in mind, though, as they frequently go on sale at places like West Marine and you might be able to score a deal on a larger cooler that is, for all intents and purposes, identical to the MaxCold and Xtreme line.
Is it big enough?
Everybody has different needs, and as such we couldn’t test every single size of cooler on the market. Instead, we decided to focus on the most utilitarian and family-friendly size we could find (70 quarts). These are rated to hold between 100 and 114 12-ounce cans and ice (again, that number depends on how much ice you load). What’s nice about the 70-quart size is that 70-quart coolers are big enough for a variety of tasks. For boaters out there, Shearlock of The Boating Galley explains that “a 65- or 70- quart cooler is about the minimum size needed to have enough ice and space for food for a week-long trip for two.” Again, this is going to depend on how you pack your cooler, and how long you need to keep things cold (as more ice is going to take up more volume). Another example came last year during a power outage; I was able to store most of the contents of my fridge in a 70-quart cooler along with the necessary ice to keep it cold.
If you are looking for something smaller, Coleman’s Xtreme line comes in a variety of sizes including a 52-quart and 36-quart model with the only difference being that they’ve been scaled down. They have the exact same insulation with the only difference being that they’ll have proportionately more surface area to volume which might have a slight impact on performance. The 52-quart model would be good for a smaller family or a couple interested in camping for a few days, while the 36-quart is good for shorter excursions or as a second cooler for separating drinks and food.
One of the most important factors in deciding on 70 quarts in a cooler is that that is not too big. Anything over 70 quarts is going to present significant difficulty in moving, because of weight and ergonomics—these coolers start to get so wide that one person can’t carry them. As a moderately athletic six-foot-tall guy I actually found the 70-quart size to be pretty comfortable when it came to lifting and moving around by myself, even at 70 pounds. It also helps that the 70-quart size (both wheeled and non-wheeled) are often in stock at places like Walmart, Home Depot, and Amazon. While researching this piece the 70-quart size was referenced often enough that it seemed to solve the not-too-small and not-too-big Goldilocks dilemma.
To wheel or not to wheel?
Because they can be a backsaver many people will be interested in coolers that feature wheels. When I visited Walmart, Ace Hardware, and Target I took a close look at what was available and came away feeling that the options from Coleman, Rubbermaid, and Igloo were remarkably similar. The wheels were almost always made out of cheap-feeling plastic, and none that I saw inspired confidence in long-term performance despite being described as “rugged”. Carolyn Shearlock of the Boat Galley specifically points out in her piece that “wheels and axles on coolers tend to break easily on rough ground.” Her recommendation is that folks look into using a more durable dolly.
The second reason I stay away from coolers with wheels is that they can’t be used as seats as the added weight will snap the axle (most will have this printed on the cooler top). This is actually a huge bummer especially while camping (or at a party) where seating is scarce. With all that being said, both the wheeled Igloo MaxCold 70-quart and the wheeled Coleman Xtreme 62-quart are well reviewed on Amazon and look like good choices if you absolutely need the added mobility.
What does $400 get you?
Throughout our research there was almost universal praise for Yeti coolers (at least from those who could stomach the price). Nearly every publication that reviewed the Yeti scored it at or near the top. In two head-to-head tests with the Coleman Xtreme (one from Camping Life, and one from Sportsman Guys) the Yeti bested the cheaper cooler in terms of ice retention. But that could be because the equivalent volume model from Yeti costs about 8 times as much as one from Coleman. So, at the end of the day what does an extra $400 get you?
From the ground up, nearly everything in the Yeti has been upgraded. It has stronger hinges, a well-reviewed toggle latching system to keep the lid secure, a rubber gasket to reduce airflow and a variety of handles and accessories that offer wider utility for boaters, hunters and campers. Another big bonus is that the Yeti comes with a five-year warranty. For people who need the pinnacle of performance, and don’t mind paying through the nose, the Yeti is definitely worth looking out for.
Be ready, though, as the world of high-end coolers is fast becoming crowded. Similar recommendations can be found for Engels (especially amongst boaters), Icey-Tek and IRP, while newcomers Brute and K2 are just now getting into the high-performance cooler game. Almost all these brands tout the fact that they’re made in the USA, which is great but on par with the Coleman.
The last thing to note is that Coleman recently upgraded their Xtreme line by adding a 6-day series. These end up costing nearly three times as much (the 80-quart Xtreme 6 is $150 versus the 70-quart Xtreme 5’s $50) with the only notable difference being the addition of about 20% more insulation which should theoretically provide improved performance. Even the hardware like hinges and handles are identical. This places them in an awkward position as far as the market is concerned because they cost three times as much for only a modest gain in performance. As such, the reviews I could find online were mixed. For the price you’re probably be better off spending even more and going with a higher-end performance cooler if you really need the increased insulation.
At the end of the day, unless you have very specialized needs or absolutely have to have the best available, a $50 cooler from Coleman will keep things cold almost as long (or at least as long as necessary for most of us) as coolers costing many times more.
Wrapping it up
It’s always exciting to find and test a product that lives up to and even overperforms on a manufacturer’s claims, and both the Coleman Xtreme 5 and the Igloo MaxCold deserve credit for doing just that. It also helps when the more affordable option (in this case the Coleman Xtreme) does even better than its more costly competitor. It’s for this reason that we can heartily recommend the Coleman Xtreme 5 as a cooler to look for as things start to heat up this summer.
Ice Chest Shootout, Camping Life, August 2, 2011"With the Coleman, the pro side of the ledger lists the solid feel of construction, the versatile lid with drink holders and a 24-inch ruler, the meltwater drain bilge, and the unit's towability..."
The Best Cooler for Food Storage, The Boat Galley, December 5th, 2011,
Nice Ice, Baby: Which cooler is the coolest? , Slate, July 4th, 2006,"It's less sexy than the steel-sided and harder to store than the Polar Bear, but it stays cool for a long, long time. And in these increasingly warm times, isn't that what matters?"
Playing It Cool: Which ice chest is best? , Trailer Boats Magazine,"For not much more or about the same price as the standard chests, the Xtreme and MaxCold are clearly a cut above the rest, and would be excellent choices for hot climates or extended trips where food and drinks need to be kept on ice for several days."
High End Cooler Test, SportsmanGuys.com, May 14th, 2010